Wednesday, February 4, 2015

Museum of Sex's 'PLAY' Restaurant to Launch "Fifty Shades of Fashion" Show Brunch For VALENTNE'S 'GET STEAMY' WEEKEND

For Immediate Release                                                             February 2, 2015




New York, New York – The popular Saturday fashion brunch known as Runway the Real Way (RTRW) created and curated by former Ford Model and plus size advocate, Catherine Schuller, has changed venues from the Dojo Restaurant at the YOTEL HOTEL in Times Square to the restaurant PLAY within the Museum of Sex located north of the Flatiron District in NYC.  The fashion brunch has been host to hundreds of designers, models, photographers and produced over 60 shows within the past two years at the YOTEL. RTRW is a fashion show entity that produces fashion shows based on diversity and innovative integration and features all sizes, shapes, genders, heights, ethnicities, persuasions on what is called the “inclusive catwalk.”  The Runway is a metaphor for life -- every day is a fashion show and the world is your runway!”  She goes on to say, “Inclusivity is just good for business!”



With the YOTEL doing major restructuring and renovations beginning January 1, the RTRW brunch had to look elsewhere for a home. Marvin Coleman of Capital M Enterprises, LLC had seen the excitement around the brunch at the Yotel and invited Schuller to meet his friend Sasha K. who runs daily operations in PLAY and coordinates special events for The Museum of Sex. After visiting the fashion event at the YOTEL and meeting Catherine, he was inspired to invite the brunch brigade with its merry supporters of fans, models, designers, stylists, makeup and hair artists, not to mention a band of photographers and backstage denizens, to build out a new destination brunch spot at the laid back lair. “The PLAY den/space has a lot of potential and an undiscovered vibe” says Coleman.  Together they have created a customized RTRW brunch format just for Play@MoSEX which will launch on Valentine’s weekend, Sunday February 15. This will be a tie-in to New York Fashion Week and will include a light brunch format based on serving small 'AppeTeasers,' 
edible plated pleasures, that have a “tapas fare” feel with free flowing drinks – Bellini, Mimosa, Bloody Marys and Red/White Sangria ($50 per person).  Purchase Tickets in advance Via our Event bright

Seating for guests will begin at 12:00pm with a 'Fifty Shades of Fashion' show at 1:00pm  The second seating will be 2:15pm for 2:30- 4:30pm with another repeat fashion show at 3:30pm.    Models will be freeze modeling in the front street window before and after the shows and also walk throughout the galleries, modeling the designer’s clothing and fraternizing with patrons posing individually and in tableau type groups.  Free flowing fun will keep the pace lively. “Our goal is reinventing the space to keep it “Play”-ful and work against the obvious sexual fashion choices and strive for real NYC style,” adds Coleman.

Another aspect of RTRW is Stylaga, a fashion social networking app, which features live fashion show shopping right at the moment the clothing is on the runway that day in real time.  Stylaga’s Eugene Kay lends an e-commerce immediacy and delivers cutting edge fashion tech savvy to the ambiance.    Stylaga creates a video of the event as well for its YouTube channel and affords brunchers the luxury of purchasing the clothing right then in real time -- “From Our Catwalk to Your Closet.”   Designers include Rufus Dixon, Fantasia Veneziana, Valerie Simoes Designs, Anna Lyndley, and Sarah Bunn of Bunn Funn, tying in her creative couture canvases of Who’s Your Hero collection celebrating Black History Month.   Fifty Shades of Fashion will feature men’s elegant bespoke wear from Designer DeDeAllure’s “Montage Manhattan” menswear line, just like Mr. Grey wears in the movie, Fifty Shades of Grey premiering on V-day as well.   Topping it off, House of Roderick will donate exquisite jewelry to create the exact accessory to complement the looks with his beautiful and quality designs.  Love is in the air as there may even be some surprise performances and audience participatory games for prizes and giveaways.  Hubert’s Lemonade will be distributing delicious lemonade in several flavors for patrons to sample.  Straight or mixed with alcohol, it’s a great sipping treat. Ecoco Inc. has a hair care blend product and will be passing out goody bags to patrons during both brunches.   Sponsors are signing on daily.  Key Hair and Makeup is provided by GothamBeauty Lounge in New York City.   Sure to be a sell out, RSVPs are required.  Please call to reserve your place at NYC’s hottest V-day brunch.  Email runwaytherealway11@gmail.com Call Catherine Schuller Directly (646)4348526 or call the Museum for more information at (212) 689-6337. 

Media Sponsor Fashion Roxx Magazine


Headliner
The Bunn Funn Collection






Featuring Designs By
Dede Allure

Getty Images 



Getty Images 



Rufus Dixon Designs



             

                       
Masks By Fantasia Veneziana




Anna Lyndley 





House of Roderick




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